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Speaker Bio
Jeremy Gutsche With phenomenal speed, Gutsche has grown Trendhunter into a trusted showcase for "what's next" in marketing, design, technology, and other categories. The site's been featured or cited in over 40,000 articles, and Gutsche has appeared everywhere from Entertainment Tonight to the BBC. He's also sought out by leading companies to speak on cool-hunting, innovation, marketing strategies, The Next Big Thing and its relevance to their business. In bold, interactive keynotes, he delivers a blend of viral new trends, strategic frameworks, and a contagious enthusiasm for innovation. He possesses a unique perspective on innovation in the business context, and draws on his background in both corporate strategy and Web 2.0 to provide you with inspiration and tools to generate ideas, stimulate creativity and unlock potential. At 28, as one of Capital One's youngest Business Directors, Gutsche led his team to grow a billion dollar portfolio of market leading products. And as a Management Consultant for the Monitor Group, he advised Fortune 50 clients on top level strategy. He holds an MBA from Queen's, is a CFA, and studied innovation at Stanford's Graduate School of Business. Select keynotes by Jeremy Gutsche Unlocking Cool In this talk -- one of the world's 'most favorited' presentations at SlideShare.net -- Gutsche delivers a beginning-to-end exploration of the innovation process, reinvented. Visually engaging, and packed with examples, its a cutting-edge toolkit for leveraging viral trends and methodical innovation frameworks to generate breakthrough ideas. He talks about Creating a Culture of Innovation, Power Innovation, and his famous Trend Report. "Spot on," writes Hospitality Design Magazine, "Highly recommended." Infectious Communication and Marketing 2.0 In this keynote, Gutsche uses viral videos and powerful online marketing examples, moves beyond the buzzwords (Facebook, social marketing) and reveals the core elements that make viral messages so infectious. Rule #1: "Relentlessly obsess about your story." Creating a Culture of Innovation and Customer Obsesssion In a world of increased competition, intensified customer demands, and shifting employee demographics, a culture of innovation is more important than ever. Gutsche's Culture of Innovation framework shows you groundbreaking ideas related to perspective, customer obsession, tolerance for failure and creativity. He provides practical ideas that inspire companies to make their cultures revolutionary. The Trend Report: Clusters of Innovation Leveraging the world's largest database of micro-trends, Gutsche filters through the most viral innovations in the world, creating 'Clusters of Inspiration†Companies, including Microsoft, Yahoo and eBay, and bought and used this research. In this talk, Gutsche walks you through clusters of inspiration and teaches you how to create their own. |
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